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Digital Marketing
SEO
SMO
E-mail Marketing
PPC
Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine's unpaid results.
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event. Social Media Optimization (SMO) is the way to fetch traffics on websites from Social Media like Facebook, Twitter, LinkedIn, Pinterest.
Pay-per-click (PPC), also known as cost per click (CPC), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked.
In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.
E-mail Marketing